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Mongoose Names Claire Burgess Strategy & Business Director
Date: 12 October 2015
Source: Mongoose Publishing

Singapore, October 12, 2015 - Mongoose Publishing Pte Ltd announce the promotion of Claire Burgess to Strategy & Business Director.

Burgess will be responsible for the company’s strategic growth and developing business partnerships at an exciting time for the MPAS Media Company of the Year 2014 and 2015.

Mongoose recently announced that their brand Time Out Singapore will be adopting a free distribution model from December 2015, while their Esquire Singapore title will be widening its readership base with dynamic brand extensions and a more thorough digital approach.

Burgess was instrumental in the Time Out Singapore ‘Week of Free’ campaign, during which 100,000 additional copies of the magazine were put in the hands of Singaporeans at ten distribution sites across the city. The campaign also featured a week of contests, promotions, activations, and a party for readers and clients held at ME@OUE.

She brings with her ten years of experience in international media, including five years at Shortlist Media Ltd., where she directly worked on the launch of Stylist France, which quickly became the biggest women’s lifestyle magazine in France. Burgess also launched Stylist Arabia and ShortList UAE, handling strategic and logistical details as well as the overall business plans for both titles.

"The Week of Free campaign saw Time Out break new ground in the Singapore publishing market and I am looking forward to working with both the Time Out and Esquire teams on more innovative ideas. I feel very lucky to be a part of the dynamic group of people who form Mongoose." said Burgess.

Burgess joined Mongoose on January 1, 2015, after moving to Singapore, where she has quickly immersed herself in the media landscape, making important contacts and driving Mongoose’s continued success, including the company retaining its crown as Media Company of the Year in 2015 from the MPAS.

For more information, contact Radiah Rahmat in Singapore at +65 6221 4228 or Matt Bellotti in Kuala Lumpur at +603 2166 6650.